Types of Facebook advertising
Before deciding for a Facebook campaign, it is crucial to understand different types of advertising which exists. Depending on the goal you want to achieve, you can use different types of ads:
- Visits and leads for web site
- Likes and engagement for your site
- Installation for mobile and desktop applications
- Invite visitors to your store or event
As you can see, Facebook offers different types of advertising which can be customized according to the specific situations and needs. Whenever possible, we recommend testing different ad formats in order to discover which one are the most effective and bring you the best results with lowest costs.
If you need a professional company which will do this job for you, contact GraviDigital for forming a strategy and undertaking specific marketing activities.